Wine is central to South Australia’s story. It’s part of our culture, a source of immense local pride and a story we are delighted to share with the world.

South Australia is indisputably Australia’s wine state and is a proud member of the prestigious Great Wine Capitals Global Network – an exclusive group of 11 internationally renowned wine regions, including Bordeaux and the Napa Valley.

We produce 80% of Australia’s premium wine and 50% of all bottled wine.

Our state’s 18 picturesque wine regions have some of the world’s oldest vines, thanks to rigorous biosecurity measures which have kept the State free from the vine ravaging pest phylloxera.

We are renowned for our premium wine experiences in every region of South Australia. South Australia, has more than 3,250 vineyard owners, 680 wineries and 340 cellar doors – 200 within an hour’s drive of the capital city of Adelaide.

South Australia has a proud winemaking heritage and a reputation as a leader and innovator – for example South Australian winemakers pioneered the screw cap closure that revolutionised quality assurance and convenience.

Modern low-input winemaking techniques and a commitment to environmental sustainability has helped preserve the industry for future generations. A highlight is South Australia’s water use through irrigation which is 14% lower than the national average, despite being the driest state.

South Australia has long been home to Australia’s most prestigious wine brands – Penfolds, Hardys, Jacob’s Creek, Wolf Blass, and Henschke – and is now an incubator for new and emerging wine labels which are attracting significant acclaim throughout the world.

Adelaide is a wine innovation hub, home to the National Wine Centre and Australia’s leading viticultural education, research and development institutions.

Wine from South Australia is consumed throughout Australia and over 60% of wine production is exported to 97 countries around the world, including key export markets such as China, United Kingdom, United States of America, Canada, Singapore and New Zealand.


South Australia is home to a burgeoning spirit production sector. Buoyed by the resurgence in the global popularity of gin, and the availability of high quality neutral spirit as a bi-product of winemaking production, producers have established a thriving marketplace that has supported their investment into production equipment required to grow across other categories in the spirit sector.

South Australia is uniquely placed to be the next craft whiskey producing state, using the outstanding provenance of our grain producing sectors and value adding to this product to create world class whiskey. The craft spirit evolution will add to South Australia’s global reputation as a producer of high quality food and beverages.

Marketing toolkit for the wine industry

Use the resources in these toolkits to market your products and sector to local and international investors.